Porter Travel

Branding
Creative direction
Illustration
Web design
Content design

Agency: Populate Social

Porter Travel is an innovative app that matches users to their perfect hotel. By answering a series of engaging and personable questions, the app then matches the user with a hotel that best matches their needs. When creating the brand it was approached almost as thought it was a dating app, but instead of another person, we are pairing the user with their perfect hotel.

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The logo design consists of a simple P / Location pin combination. The simple motif lends itself well to a repeat pattern that can be used on marketing materials and content.

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